Worth knowing
Only mark up what is genuinely on the page.
Do not invent ratings, prices, addresses or authors just because the field exists. Structured data should describe visible, accurate content.
Website & SEO
Choose a common page type, fill in the useful fields and copy clean JSON-LD you can add to your site.
Free to run. No account. Public URL checks are fetched only to return the result.
{
"@context": "https://schema.org",
"@type": "Article"
}The annoying bit
Schema is conceptually simple and annoyingly punctuation-heavy. This gets the boilerplate out of the way so you can concentrate on supplying truthful page information.
Worth knowing
Do not invent ratings, prices, addresses or authors just because the field exists. Structured data should describe visible, accurate content.
Next little job
Titles, redirects, canonicals, robots, sitemaps and schema all live in the same focused category.
See Website & SEO tools →Got another annoying job?
We’ll probably have a monkey for it. If we don’t yet, tell us what keeps wasting your time.